5 Questions for Potential App Entrepreneurs



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There are so many apps out there these days in various different categories including social networking, utility, entertainment and lifestyle.

Obviously, with so much competition out there, you are going to face an uphill battle to make yours stand out from the crowd. This guide is here to give you a helping hand when it comes to getting started in this fast-paced and highly competitive technological world.


Where to Begin?

While you may have many app ideas in your head, it is best to devote your time and attention to making a success of a single one to begin with. If you don’t enjoy the level of attention that you are looking for, you could always move onto another idea.

Start by putting your initial concept down on paper. Next, look into how you could create a prototype of your app, as well as some information like how to code an app for android. Once you have created an initial version, you can move onto the next stage.


How Do I Know if My Idea is Popular?

When you have your prototype, you can start testing the water to discover whether or not you have something that you can use. There is no point launching a completed version of the app until you are sure that it is something that people are willing to invest their money in.

Do some focus groups to find out if you have created something that people are likely to use in their day-to-day lives or whether you need to go back to the drawing board once again.


Where Do I Get My App Developed?

Many of the most popular apps in the marketplace today were outsourced to begin with, so if you are looking to keep your costs low, choose a provider who is experienced in building the type of app that you are looking to create. If you start to see some traction and a real demand for your product, you can always move the maintenance and development to an in-house team.


How Do I Start Generating a Buzz?  

Your product isn’t going to sell itself, but app-store optimisation can go a long way towards getting discovered in the first place.

As well as this, there are plenty of marketing strategies that you can use like getting third-party endorsements from tech bloggers, the press and word of mouth. If you should see any negative reviews posted about your product, you need to work hard in an attempt to reverse these if you can.


What If It Doesn’t Work?

Like any other business, the odds of achieving the success that you are looking for are extremely slim. Just because your initial idea doesn’t work out, it doesn’t stop you from continuing to seek success in the future.

Learn from the things that you got wrong and resolve to do better in the future. Many of the world’s most successful entrepreneurs have experienced setbacks in the past and come out stronger afterwards.


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